A social media marketing strategy is the summary of everything you plan to do and hope to achieve for your business using social networks. Your plan should comprise an audit of where your sales are today, your marketing goals for where you want them to be in the near future, and all the tools you want to use to get there.
In general, the more specific you can get with your plan and strategy, the more effective you’ll be in its implementation. We recommend trying to to keep it concise and not so lofty and broad that it’s unattainable. The plan and strategy should guide your actions, but it will also be a measure by which you determine whether you’re succeeding or failing.
We can help shape and effective plan and strategy that’s effective and congruent with your business strategy.
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