It was a great honour to be a judge at Northern Digital Awards 2019 The Winners were announced last Thursday (31st January) at Leeds’ spectacular Royal Armouries Museum.
The Northern Digital Awards recognize the very best in digital marketing campaigns and talent across the North, as well as rewarding websites, apps, and software to reflect the online world that public, private and third sector organizations now inhabit, trade and communicate in. There were awards in 30 categories including sector-specific campaigns, best team and best agency awards.
There were some amazing and crazily talented people shortlisted and some very worthy winners. You can find a list of the winners HERE.
This year I was struck by the strength of the submissions from both the 3rd and Public Sectors and that GDPR seemed to have a such a profound effect on them and may have even spurred some great digital innovation.
GDPR has have been a catalyst for many organizations to update antiquated business processes and to support digital transformation initiatives. Rather than being viewed as a compliance ‘tick box,’ it’s a golden opportunity to embark on digital transformation initiatives that return the customer/end user to the heart of things.
Across all sectors, we have also seen key players embrace. Influencer Marketing, Interactive Chatbots and Voice Search.
Overall its been an inspiring process I can’t wait to see how this year’s winners progress in 2019.